Unless I absolutely have to have the app (work or something), I avoid it. Webpage any day. It wont bug me in the middle of the night.
3AM. Sleeping
Phone: BING!!!
Me: *groggy* shit, hope everything is ok...
Me: *picks up phone*
Phone: Rayman Adventures has updated!
Me: *uninstalls Rayman Adventures, angrily goes back to sleep*