One thing though is that the very ease diminishes how much attention the officials actually pay. Same as when you contact your officials, a hand written letter or phone call is much more effective than an email template or a retweet. When they got a noise complaint in the past, they would have thought: this bothered them enough to spend an hour filling out a noise complaint. Now, they can think: this bothered them enough to spend half a second to push a conveniently located button or use an app.