It is clear why people latch onto the narrative. Working insane hours is a way to conceal incompetence.
When your boss or employees come knocking and sees the complete waste you have made of your task, you can point at your complete lack of social life and how much you have martyred yourself for your company as proof of your competence. "I can't be a fuck-up, look at how hard I worked!" THAT is a participation trophy.
I have a revolutionary new form of hustle: It's called taking care of yourself and getting an education AKA "Growing Up".
I do weight training after work every day. I eat healthy. I cook food with my girlfriend. I read multiple programming books a month ( Shout-out to Uncle Bob!). I read multiple other types of books a month. I meditate. I go to bed on time and get up on time. I work on side-projects. I even find time to smoke some weed and play video games with my friends!
And I am extremely productive. I'm constantly learning. I measure twice and cut once instead of hopelessly flailing at a keyboard long into the night. I do not need to martyr myself to make sure everyone around me knows how hard I am working, it's just obvious from the quality of my work.