I'm the CEO at Conferencebadge.com but I also happen to be the CEO at https://missiveapp.com, a team communication SAAS.
Both home pages were designed by the same team.
Designing Missive's home page was way harder.
Why Conference Badge:
- I have a conference in a few days, I have absolutely no time, I don't know how to do this but I need badges. HELP!
Why Missive:
- I have a shared inbox, I need to easily collaborate around some emails.
- I want to consolidate all my shared inboxes into one app.
- I have an assistant, I want to her/him to help me with my emails.
- I want to merge back both internal and external communication into one app.
- I receive hundreds of orders a day, I want an app that let me share the load in between my production team.
- I'm a solo user I just want a fast email app that works fast on Android and a Mac.
- I want an app that lets me auto send confirmation SMS to my customer when their order is ready.
- I want to chat with my team in a threaded interface
- …
Some products are easier to market.