Apple has definitely copied features, and even a few design elements (see Palm Pre UI), but they always tweak them to make the product appear unique and "innovative". With the Pixel 3 and the Pixel Slate, even the most oblivious customer can see the resemblance with Apple's products. That, combined with the lower price points, kind of gives the impression that Google's trying to make cheaper versions of Apple's products. I know, not logical, but people don't always like cheaper.