It's somewhat of a secret language, where certain phrases sound ok on the surface but have racist connotations. For example, "urban" or "inner city" is often a code word for "black". I have a rather racist uncle for example, he often rails about how the Democratic party has a strong grip on the "urban" vote, while the real America is the "rural" population, who are of course all true patriots and thus Republicans. Of course he is perfectly aware that political lines are not so neatly divided by population density, but that's because what he actually means is "urban" == "black" and "rural" == "white". Intentions are obscured, so everything gets fuzzy.
Going back to the Cupertino city council meeting, it makes it really hard to know what they really mean for sure. This is all based on my own experience, but I've seen enough cloak and dagger racism to know it's definitely a possibility. I think they would absolutely prefer an affluent black person over a poor white drug dealer, but on the other hand I would bet that for a significant number of the residents if you say "poor", the image that pops into their head is a black person.
It's also worth mentioning that this is a political issue, given that there is a pretty strong racial gap between political parties. I think that's where a lot of this doublespeak lingo came from, as a way to discuss race in politics (which, practically speaking is important) without sounding racist.
All that said, I think that the prevalence of sincere racism has definitely decreased significantly, so it's not all bad. Edit: I should also add, this is not universal on the American right, I know plenty of conservatives who aren't racists, nor is it only white Republicans who are racists.