Remember the iPod Nano and iPod Shuffle? Historically Apple has known that users care about device size, and us users do still do.
Here's an idea: take the iPhone SE, shrink it 1/4" but retain the screen size by giving it that edge-to-edge screen look like the others. Now you have a sexy iPhone Nano that you can offer to that customer segment before they look elsewhere.
Disclaimer: I am a male with normal sized hands that loves his SE.
The XZ2 Compact is only marginally smaller than the iPhone 7. At this point the 7 (Apple refurbished) is cheaper than even the XZ1 Compact and will probably be viable for longer with software updates. Many Android users consider the S8, Pixel and Essential to be "small phones" now.
Even though the SE is discontinued, it's still eligible for Apple's battery replacement program. So there's a level of long-term support there that most Android phones lack:
https://support.apple.com/iphone/repair/battery-power
I'd argue Apple now has an iPhone Nano in its product line: the Apple Watch with LTE. Which is great, but still a generation or two away from being a well-rounded device (especially battery life).
Anyways, I'm surprised and annoyed that Android manufacturers aren't clawing for market share with a small, reasonably priced device. Except for Sony, who doesn't seem to be trying that hard in the US market.
The question is, how large is that demand, and how worth their while is it to cater to that.
(Note, by asking this question, I'm not implying that I think the demand is small. I'm just trying to clarify the issue at hand).
As you could imagine, I’ll be preordering the XS Max (despite the name).
The problem is that the taller screen is skinnier. And the width is most often the limiting size. For example, if you're watching a movie, a 16:9 image is limited by the width of the phone. So a skinnier screen means a smaller movie. Same for viewing photos. Basically most tasks result in a smaller viewing experience.
The taller screen really only buys you a better experience for reading long text (websites, ebooks, etc).
The only benefits to the Max over the XR are:
- even harder to see pixels (not that you'd notice them on the XR)
- 3d touch
- camera
Notably, it lacks an OLED display, perhaps (to me anyway) the best feature of the X.