Since I switched from PCs to Macs, I've purchased (not in order):
PowerBook G3 (Pismo) - My first Apple device that started my love affair PowerBook G4 12" MacBook Pro 12" MacBook Pro 15" Power Mac G5 (with ACD) Mac Pro (with ACD) iPod (1st, 2nd, 3rd, 4th gen) iPod Mini (1st, 2nd, 3rd gen) iPod Shuffle (1st, 3nd, 4th gen) iPod Touch (forget which gen) iPhone (Original, 3G, 3GS, 4S, 5S, 6S) iPad (Original, iPad 2, iPad Mini, iPad Pro) Apple Watch (3) Apple TV (multiple)
And countless Apple products for family (three or four Mac Minis over the years for parents, iPhones, iPods, etc.)
It's a shame because NOTHING Apple offers is of interest to me. Like you said, I don't want a giant phablet (remember when Apple fans mocked those?? "But I can use my phone with one hand!" we all said mockingly)
I'm not even sure if they're listening to their "pro" customers when it comes to "pro" hardware (or if pro customers are even a demographic Apple wants to cater to?)
Unfortunately, I've started looking at non-Apple devices. (The Lenovo ThinkPad P1 is what I want in a laptop. I'm still not sold on any particular iPhone replacement, yet...) But, nearly 20 years of my life, I've called myself an Apple "fan". So it's tough. I don't know, maybe I'm just not the target demographic =\ I realize I'm just one person (who use to buy Apple products for six other people - all family), so my move from Mac -> PC wouldn't affect Apple's bottom line. But, I'd like to think that there are others out there like us, who are getting fed up with Apple of today.
Sorry for the long rant (that's slightly humblebrag-ish, I don't mean for it to be...)