It's a publicity stunt or a one off modified car for brand awareness. Not a production model.
It's an old car with some cheap eBay headlights stick on (I had those lights on a modified motorcycle I built up), cheap aftermarket wheels, dumped suspension so low the front wheels won't turn. It has the original mechanical door handles, front end fab work is atrocious and nothing lines up right.
Just like SEMA cars, this was just made to provide some pretty photos and spread some PR.