How did this article make the New York Times? It’s awful.

I listened to the entire Snap conference call and Spiegel directly attributed the drop in active users to the app redesign, a fact that wasn’t mentioned until 2/3 of the way through the article.

Moreover, they gave no guidance for DAU projections, and merely said that historically fewer users are active in the third quarter than the second. This does not equate to a longer trend, it simply implies that fewer people are active in the late summer months than the late spring/early summer which seems to make sense.

It seems like the NYT more and more either wants to report negatively on the social media industry or has more success from these sensationalist headlines. What happened to thoughtful fact-based reporting?