>Medium = YouTube for textual content. The only way we "need" it is if we want a feed of algorithmically chosen content based on previous/popular preference
Are you saying this is a bad thing in and of itself? Ok, sometimes I binge on videos needlessly, but to say the distribution/discoverability is already solved by the internet and Google is probably not how most people see it. Being recommended new content to consume based on previous preferences is a huge plus imo.