The 499 euro price tag for the "all access" seems quite expensive from an American point of view. I can get a decent car with good gas mileage for about half that and outright buying a used car will save me a lot more in less than a year. Most people who would be tempted to go without owning a car in the US don't do much driving anyway, so they don't spend a lot on gas as is.

While I think this could work in NYC, Seattle, or San Francisco, most other American cities have plenty of infrastructure and affordable parking to support a high percentage of car ownership amongst citizens.

Heck, there was even a HN article a day or two ago about how parking spaces in America outnumber actual cars by a huge margin in most American cities and towns. I think in one city it was 80 to 1.

Unfortunately, the US is still too spread out for these types of services to be useful in all but a few cities.