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Comment by Uw7yTcf36gTc | Hacker News Reader

This doesn't come even close to the type of data you can get from Google Analytics. It's nice as a free/open source service, but the power just isn't there. Even piwik/matomo is vastly inferior to what kind of data you can track and visualize in Google Analytics.

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You're right - but that is also kind of the point. Personally I run an online business and I don't even come close to needing (or using) all the data that Google Analytics provides.

I think that for your average "offline" business, just throwing Google Analytics at it is major overkill. It may even cause the website owner to simply not look at their stats just because they don't know what to look for exactly.

This is the issue I've found with every open source product. I'm perfectly happy to pay for an analytics product, so the best I've been able to find is adobe Omniture. Unfortunately that's a 30 - 100k price tag. There is definitely a market for a powerful analytics platform at a reasonable price.

Since it sounds like you've tried a good number of options, what do you think about Mixpanel? We used it at the startup I used to work at and I mostly enjoyed it although we didn't go to deep.

mixpanel is neat but gets very expensive very quickly.

You should look at Snowplow (https://snowplowanalytics.com/) which offers a good amount of power and can be self hosted or run at AWS, and is fully open source. That being said, Adobe's product has truly "enterprise" scale, governance, and industry integration across many regions, and if you have that need, few products can really get you there.

Have you looked at Countly [1]?

[1] https://count.ly

What did you find that Adobe Omniture could do that that GA couldn't?

Can you expand on how much Matomo is missing compared to GA?

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