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That just isn't true. For many companies the cost of their IT infrastructure is a very small fraction of their annual turnover. It all depends on the economics of your particular case whether or not this makes sense. For some companies it does, for some it doesn't.

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At some point the fixed cost of real servers does become appealing.

That point comes way further along, assuming you're talking about bare metal and not simply cloud instances.

For my workloads, serverless functions would end up costing 4-5x more than operating the infrastructure myself. Given that my infrastructure costs exceed the salary of some number of developers, that's a very real difference.

Probably makes a lot of sense for early-stage, though.

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