I buy the tide unscented stuff, and its cheaper per unit, and I have a subscription set up from target. Maybe Frey isn't for me, but I feel like its too expensive. I feel like my opinion matters in this because I am a man.
It's a great point! We're not for everyone, and particularly if you don't care about the fragrance, we're probably not for you (although we do focus on treating your clothing better as well as making a positive impact).
I dont think about what my clean laundry smells like, other than that it smells like clean laundry. Ideally, though, I want my clean laundry to smell like nothing at all.