The site engages in commercial exploitation of photos of non-public persons without their consent.
2) "Content related to racial intolerance or advocacy against any individual, group or organisation."
The texts that accompany the pictures generally mock and harass the subjects. From the article:
"A recent picture of an obese woman sleeping had one comment: "OMG … it's 'The Bulk.'" Another, showing a pair of Hasidic Jews on a train, included a joke apparently referencing concentration camps during the Holocaust."