Why does this noise bother you? Besides, keep in mind that the grant-chasing doesn't happen because of greed, it happens because people want to continue doing science and that's the only way to maintain an active lab.
I could shit on the state of academic publishing for days, but at the end of the day, there is an overall positive direction in this 'academic endeavor': the creation of knowledge.
I find this direction much lighter on my consciousness than "generate value for the shareholders"