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Again, if they lie to you, you’re covered. It’s about your intent. Do you intend to offer goods and services in GDPR-affected countries? If you have a checkbox like this, then you clearly don’t, and GDPR does not apply to you.

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Yes, I understood your point, but I think you are struggling with mine, you might not offer goods to EU, but your ads provider might. And by feeding it with GDPR protected data it might sue you, on local courts, just for the PR reasons or something else. I am not saying they will, I am just showing you the justification why they might.

I think that much greater threat is comming from a direction of US companies you use than from EU courts this (again, might) become another "patent trolling"-like action from some US companies.

Yes, but you’re feeding them data based on your understanding that the user is not subject to the GDPR. Under GDPR, site owners have the responsibility to determine this, and they rely on you to not load their code if a user is subject to it. So the EU cannot go after anyone whose code is on your site (ad networks, analytics providers, etc) if your site does not “envisage” offering services to EU residents.

Well, we can't be much smarter than this, we will see, but I am more concerned about this than GDPR on its own.

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