You can even just see things on a macro level. The product that the universities are offering has not meaningfully changed or improved, yet their costs have gone into lala land.
I find it hard to believe any reputable, 20+ year-old, non-profit schools are losing money. They should own their assets outright, have extremely low interest rates on any outstanding debt, pay close to 0 taxes. Wages for non-executive staff are not keeping pace with inflation. How are they losing money?
Between 1975 and 2011, the number of full-time, tenured faculty at universities grew by 23%. The number of administrators grew by 369%. The trend seems to be to hire part-time and untenured faculty to keep salaries down, then hire more administrators.
[0]: See "Full-Time Nonfaculty Professional" at https://www.aaup.org/sites/default/files/files/2014%20salary...
The nature of their governance structures makes it easy to spend money but harder to save it.