One of my chief complaints about social media once we entered the age of Facebook was "I miss being able to use the platform on my terms". Stop telling me I should check out this, or react to that, or signal my approval to the other just because my friends did. Remember on Myspace how if you wanted the world's ugliest page with marquee animated gifs of a 3D baby dancing across the banner...YOU COULD. Nobody was stopping you. Myspace gave you the canvass, and said "go have fun, add a few friends, talk about concerts".

If myspace gave us the canvas and an unlimited selection of paint colors, Facebook gave us a color by numbers coloring book and four pre-approved shades of blue, along with a small static shock whenever a color went over the line.

And you know what? As a guy with no kids If it takes parents getting mad at YouTube to finally get some sort of critical mass on giving more control to the end user how they interact with the platform (aside from obvious outliers like malicious/offensive/illegal content), I'm all about it.

I wish platforms would realize this. We're glad to use the platforms, just stop trying to herd us into doing it the way you want.

Maybe I'm looking at too rosy of an ideal, here though.