Apple has a hell of an R&D department. As far as I know, their retina display, unibody laptop manufacturing processes, and touch-based trackpad tech are unique to them. It's been shown a number of times that their touch screens are way more accurate than others, and somehow their battery life is quite remarkable compared to competitors as well. With the exception of the display and the unibody cases, the stuff I've listed here all require hardware and software to work closely together to achieve the perfect experience. It's areas like that which the PC makers will always suffer in if they don't change their approach, IMO.