Tree of Liberty must be refreshed from time to time with blood of tyrants. Sorry you can't see yourself as such.
Though, if the hired guns that enforce and enable their corporate/cultural owners, to silent the voices of societies dissenters and the marginal in various forms, cannot see the roles they play (albeit, indirectly at times, perhaps blinded by their own incentives, maybe this is the lethargy Jefferson talked about), then I will not be surprised to see things to continue to escalate.
Plenty of soft targets abound that corporate and cultural owners rely on for dominating the public for their own ends.
[0] https://www.quotedb.com/quotes/2074
[1] https://www.quora.com/What-is-the-meaning-behind-the-quote-t...
At the same time, they may be propping up a tyrannical system. "Just following orders" is not a solid argument for your morality.
It's clearly a complicated mess. My personal hope is that we eventually learn the lesson that sufficiently influential social networks need to be subject to democratic oversight and a transparent judicial system. That will likely make them more expensive to run, but that's a price we have to pay for three sanity of our society.