> Are the employees immoral? Not from the perspective of the family they support. And whose opinion is more important? The family’s. It’s pretty simple that we cannot expect individual decisions to compete with those of the profit-motivated companies they work for.

We could expect more on a social level, though.

I still don't fully understand how did we get to the point when marketing became a respectable occupation. Something young people dream about being part of, when they learn to be a graphic designer, or a programmer, or a media person. I guess it's the consequence of how much money the industry makes.

But looking at it from the top, we're literally celebrating the profession that's meant to exploit and hurt other people. If I came to you, as a friend, and did to you what half of the adtech companies do to people at large, I'd get - rightfully - punched in the face. And yet we tolerate that happening at scale.