To everyone who is saying "What's the big deal? Wasn't all of this obvious and well known?" - ask 10 people you know who the parent company of WhatsApp and Instagram is (and throw in an irrelevant app in there just to make it less predictable). If your friends list is across a reasonable cross spectrum of age and job titles, I am guessing not more than 2 of them would know the answer. Or, if you want to make it a little more humorous, ask "So what do you think of the recent Facebook scandal?". At least a few of them would say "Oh! I don't use Facebook anymore! I only use WhatsApp"