They use to happen all the time before we started focusing on safety standards for cars. There's a great 99% Invisible episode about the shift from believing injury from car accidents was unavoidable/the fault of the driver to making cars safer in impacts:
https://99percentinvisible.org/episode/nut-behind-wheel/
Stories like this seem to be a step backwards. Regulation can sometimes hinder some industry (usually when one industry lobbies for it to keep competitors), but it also has an incredible track record of making things safer.