Azure differentiates itself here by aligning their interests with the customers’ interests. They’re not first do that either. For example, another major hosting provider, OVH, bundles DDoS protection in their basic service.

Google’s model de facto means they’re just running another protection racket, that is they make more money the more DDoS attacks there are.

From Azure’s website:

> Protection against unplanned costs

> Our cost protection provides service credits for resource costs which are incurred as a result of a documented DDoS attack.