In those 10 years ~350,000 people will die in car accidents in the US alone.
Let's say that halving the death rate is what we can reasonably expect from the first generation of self driving cars. Every year we delay that is 15,000 people dead. This woman dying is a personal tragedy for her and those that knew her. However, as society we should be willing to accept thousands of deaths like hers if it gets us closer to safer self driving cars.