It seems to go in cycles... Ten years ago I bought a microwave with a digital knob, and it was fucking
fantastic, because if you just turned the knob it increased the time, but it had acceleration built in, so it went in small increments at the start, and larger later. But it was completely deterministic, so you developed muscle-memory for "30 seconds" or "2.5 minutes", and it was so fast to use.
Five years later we moved and I had to buy a replacement, and I found one model that had a digital knob, all the rest had the idiotic keypad instead.