Coming from JavaScript / React / Redux / Flow, ReasonML initially looked more familiar, but I still found Elm easier to pick up. Elm has a more unified feel. ReasonML read to me as an assemblage of components — each of them high quality, and expertly integrated, but it still felt like more different pieces all to learn at once. YMMV.
OTOH, you can't (currently) use Elm to write a native mobile app.