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Comment by pavel_lishin | Hacker News Reader

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pavel_lishin·

> Do they expect people to land on those pages and drop money without reading anything?

Huh? I assume those are just aimed at people who speak/read the language.

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Sorry, forgot to add that I don't know any Chinese and I don't have any reason to believe that Facebook thinks that.

Maybe the fact you keep clicking on Chinese ads is reason enough?

which would still leave the question why he was offered it in the first place

Exploration vs exploitation. If the ad has a high CPC and there isn't enough targeted inventory, it's worth showing it to random folks to see if a new target market can be identified.

> there isn't enough targeted inventory

Did I just get called 'inventory'? God, that's the next step after "human resources"...

I much prefer human capital, myself.

Still better than "natural resources"

be happy, at least you are targeted

If he's Korean, that's a huge market for all of the cryptocurrencies according to recent reports - even a tiny effect would be worth advertising to get in the door through network effects. http://www.bbc.com/news/business-42713314

Maybe there's another option the creators selected that they think correlates to reading Chinese. Maybe they went for some pan-Asian option. "Uh, anyone who reads Chinese, Korean, Japanese is probably fine".

Facebook thinks I speak Swedish, and I don't speak a word of Swedish.

I was recently served an ad in Swedish, and when I clicked the little "why am I seeing this?", it said it was targeting people who speak Swedish in my area.

Well, you keep clicking the ads.

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