So, why would Google be worried about Firefox? If anything, they would be worried about Safari, which is the primary mobile competitor to Chrome and is being marketed on the desktop as having increased performance and strong privacy features.
So, why would Google be worried about Firefox? If anything, they would be worried about Safari, which is the primary mobile competitor to Chrome and is being marketed on the desktop as having increased performance and strong privacy features.
Here's a chart of browser market share from 2009 to 2017: https://en.wikipedia.org/wiki/Usage_share_of_web_browsers#/m...
It seems pretty clear from that chart that the rapid decline of IE was accompanied by the rapid rise of Chrome. Firefox seems to have peaked in popularity in 2010, when IE was still a lot more popular than Chrome. Chrome ate both their lunches.
So, the total number of percentage points that Chrome ate up is bigger, but it would never have gotten off the ground, if Firefox had not shaved off market share beforehand.
Good marketing? They put a freaking ad for it on Google.com! They still have it and there's no way to even disable the nagware. I've clicked "No" to it I don't know how many hundreds of times over these years.