"Pretty much like a TED talk. Actually, if you look up TED talks about how to be an effective speaker, you will find the advice to talk in simple language and to use metaphors. Also, they advise you to throw in sentiments to which your audience will agree."
So intellectual pop chords and power riffs...
As for the quasi-alt-right flirtation a while back I started calling a lot of that stuff "intellectual edgelording." Some on the left are guilty of it too, but the far right has really mastered it.