1) it is now much easier to use with Mac mail. The GUI is simple to use once configured. Gpgtools.org has done a great job.
2) when you ‘sign’ email it appears visibly different than otherwise to the recipient and can be a good anti-phishing indicator.
3) I agree with Moxie that GPG encrypted mail is rare. S/MIME with its support from Microsoft, seems to be winning in that space.