What else could be done? lock up employees at work for a week while the market adjusts?
An email to everyone, a press release, a blog post stating this new feature will be available to everyone in x days at time T. That would be fair game.
An email to everyone, a press release, a blog post stating this new feature will be available to everyone in x days at time T. That would be fair game.
It would only then be fair game if that email goes out at the same time as when the information is publicly available.
I'm not talking about a new iPhone here. But information, which moves the market. For example: A planned merger to which very few people are really privy.