> like Netflix and its creepy disclosures that it knows of people's predilections.
Bit offtopic, but people keep saying this and it turns out to 'not be true for my friends and me' ; we might not be the norm, but if they know the predilections of the norm, they know nothing of value, so what exactly does it mean /or/ what's creepy about it? Google & Facebook (the latter I stopped using because it became rather useless of late) know everything about my life, and, as a human, I can predict what my profile likes or wants at mostly any given time, and yet they are always(!) wrong. And so is Netflix. For all of these; I am an avid reviewer and I rate; I usually rate binary; 1 or 5. And yet, they cannot predict anything I would want and routinely give me things to buy/watch that I would never even consider using or buying. So where is this creepy thing that knows so much about me? Is it not used to advertise to me? Or does this mean; 'we get it right for 80% so it's really great?'? Because that really means nothing; it is really easy to predict for the masses.
I would say the 'evil' in the industry is more around homogenizing everything; taste, friendships, contact, dating, looks, feels; trying to make them the same as what you are selling and actually have people falling for it. Which turns 'predicting taste' upside down; mold people, then predict they will like the mold. Not many tv shows, movies and music I see/hear that fall outside of the mold.