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Unless this number is real and you are one of the 53 persons. I would definitely not be ok with the tweet if I was one of them.

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My guess it is most likely some store/shop looping the same film(s) and at the same time breaking the contract as public showing of content from Netflix is not allowed.

Call me cynical, but isn't it far more likely that whoever was running Netflix's twitter account that day made up the statistic trying to be funny?

It seems like a weird thing to purposely lookup, however I could imagine someone came across it, "This person watched A Christmas Prince every day for the past two weeks? That can't be right...", and then dug into it more, and mentioned it at the water cooler.

I mean, obviously that's not impossible. It just strikes me as a lot less plausible than "a social media manager thought it might get a lot of retweets".

Personally, if Joe Netflix Employee really can browse viewing data (and I don't know why everyone is assuming that's the case), I'd think stories like this probably wouldn't get shared at the water cooler, just because there'd be so much bizarre behavior that nothing would surprise anyone.

Given the banter I’ve seen on some corporate Twitters (Wendy’s, Burger King) I wouldn’t be surprised if this was fake or only marginally true.

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