Yet Spotify is not only still unprofitable, they're still all but setting money on fire. Some of the more recent reports I've seen are that they're trying to negotiate for lower music royalties.
I can't help but wonder if the ultimate problem here isn't with the idea of all-you-can-eat streaming, but with the idea that all-you-can-eat streaming is only worth $10 a month. What if the earliest services in this space had priced their services at $20 a month? I know, the immediate reaction is "they would have had no customers and it would be a death knell because no one would possibly pay that much," but is it possible we have that reaction because we've just internalized the notion that "$10 per month" is the "proper" price? Back in the Dark Ages--the 1990s and early 2000s--I knew many, many people who were spending $20 or more a month buying individual CDs. If in 1994 I'd have been told, "Hey, what if you could listen to nearly every song ever recorded for the price of only two CDs a month!?" then I'd have been on board.