It is off topic and my (irrelevant) personal preference, but please, pretty pretty please, find something more beneficial to humanity than convincing people to purchase things that they don't need. Innovation is exciting when it is about ending a war, or reducing pollution, or creating cheaper energy, or making it easier to find information. Every time people talk about "mining the clickstream to increase ad revenue" I have the temporary urge to abandon computing become a farmer.
kthxbye