Because it's a lot more extreme and hidden.
If sunlight is the best disinfectant then these highly targeted campaigns are impossible to stop, because only the vulnerable people ever see them.
If sunlight is the best disinfectant then these highly targeted campaigns are impossible to stop, because only the vulnerable people ever see them.
I think this is a common attitude of democrats about Trump voters - nobody could be that stupid, so they must have been fooled by Russian interference or fake news or secret targeted ads. But actually they voted for what they wanted and are very happy now that they've got it. They're not going to get their coal mining jobs back, but that's not the point. The point is to give the middle finger to the "liberal elite" who seem to be oppressing them. That gives a genuine sense of satisfaction.
The issue isn't when people are dumb, it's when they have biases confirmed and expanded by groups with a hidden agenda and no interest in the truth.
For example, [1] is an advertisement published for an anti-Trump protest by a group called "BM" (ie, a BLM variant).
The same group was also running this advertisement [2] blaming a "BLM Movement Activist" for killing a police officer.
Then they also run [2]: "Don't shoot", a "we aren't against police we are against police brutality" promotion.
They get engagement on the reasonable sounding things, then slowly ratchet it up until groups which sounded reasonable originally are doing things like claiming that the Black Panthers should be celebrated[4]. You can bet that will be used in ads on the other side too, just like "AntiFa" is used as a bogey man at the moment by the right, or "the Mercers" is by the left.
Just look at it yourself: https://democrats-intelligence.house.gov/hpsci-11-1/hpsci-mi...
Most of these are things you'd never ever see unless you were targeted.
[1] https://video-images.vice.com/_uncategorized/1509564403505-S...
[2] https://democrats-intelligence.house.gov/uploadedfiles/polic...
[3] https://democrats-intelligence.house.gov/uploadedfiles/dont_...
[4] https://democrats-intelligence.house.gov/uploadedfiles/black...