This probably sounds somewhat radical in today's times, but that's largely because of how the media has changed. In my opinion that change has been for much the worse. An example of what I would consider phenomenal reporting is this [1], the New York Times coverage of Watergate, just before the election of 1972. It is pure professionalism. I have no clue what the author thinks of the situation. There are no moral or character judgements, labels, or aspersions directed in any way. There is no implication or connotation of anything beyond what is there. It is a simple clean and elegantly written reporting of information with all basic relevant facts quantified so much as possible. It is then left entirely up to the reader to survey the evidence and come to their own conclusions. It's unpleasant to compare that to the media of today.
[1] - http://www.nytimes.com/1972/11/01/archives/the-watergate-mys...