I've been seeing that medium data keeps getting bigger (i.e. the features of traditional RDBMS are eating away at the need for specialized / distributed stores for data analysis). But so too does it appear that small data is getting a lot bigger too—just load that dataset into memory for analysis. 4TB of memory allows for pretty big "small data."
"I remember back when we used to do gradient descent to estimate linear models; back in the long ago when we didn't have 900 exabytes of memory attached to our NVidia Matrix Crusher 9000 linear algebra accelerator unit."