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The problem is you aren't "giving" a company anything. The company is observing how you interact with their products.

This is like saying by walking into a store you are "giving" the company your image on their security camera. It would take a very odd definition of "gift" to make that claim.

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Sure there is some data companies are collecting of that form but typically it isn't Personally Identifiable Information and even when it is that isn't what people are worried about with the Yahoo breach.

Yahoo was "gifted" data. People explicitly gave them names, email addresses and passwords. That is what Yahoo failed to protect.

> The stolen information included names, email addresses, phone numbers, birthdates and security questions and answers.

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