Interesting tangent here. The growth in "reality" TV was driven by the desire to ditch a very particular kind of skilled, unionised talent: writers. The writers' strike caused a wave of these improvised shows that were pretending not to be acting, they became popular with the public, and the rest is history.
Kim Kardashian's ethnicity is highly relevant as well. Hollywood is a very white place. There really aren't all that many opportunities for black character actresses. Or for people who want a black star to look up to. Kim fills that gap in the market.