> Less focus on metrics. There is no likes and you only see views if you really want to. This is bad for influencers but I have to give it that it is a good break from Instagram/Facebook where people are conscious of likes.
> Its fun. The filters and emoji are better on Snapchat. The maps feature is cool - I used it to browse snaps by Harvey/Irma victims. The Discover section has crappy publications but there is NYT, Mashable, WSJ, etc. I pay for WSJ but I still like to read news in the Snapchat format.
On the downside, the app is buggy and does crash pretty often for a 1.8k strength company.