https://vuejs.org/v2/guide/single-file-components.html
About CSS in JS, though, it mostly just seems like a different way of getting the same thing on the page, changed only by the idea of scoping it to some component and maybe some needed flexibility when building dynamic CSS rules. I'm still not convinced any of those CSS approaches propped by the author are necessary or even necessarily that helpful. They can be confusing to developers not familiar with it and burdensome when truly not needed. I'm open to other opinions, though.