This kind of work irks me. No offense to the author, this is a widespread trend, not a single example.
You write a whole blog-post on a topic and not mention Hanlon's razor. It is inexcusable that you didn't know about it. It was your job to do "literature survey" or some google search, or an intellectual discussion with a handful of people, (ideally all three of them, and more) before you blurt out a whole essay on a topic. And then in the essay you create an image of yourself originally coming up with such a brilliant idea.
This is just a piece of writing (and maybe I am a bit harsh but I'm just trying to point to a trend). We're on HN. This is way worse when it comes to coding/github projects:
You create some kind of code, put it on github, create a blog-post in some shiny flat/material design, grey font, maybe medium or nautil.us posting. And put that posting on tech forums, HN, linkedin, reddit, whatever.
And you fail to mention other projects preceding you on this same exact topic, much less discuss the pros and cons of your approach vs previous approach(es). Who knows you might've ended up finding out your own code was a complete reinventing of the wheel and completely redundant (maybe you're too afraid to find that out). (As an example, look at my recent comment about 'building your own linux' vs LFS [1]).
Creating something new and original is hard work. Part of that hard work is searching for existing efforts, related work, doing a literature survey, and whether or not they were successful, and how they compare/contrast with what you did or are going to do, and so on. Short of that, you're just contributing to the noise, the bloat, and the information overload of your content consumers.
What's worse. Not putting in the full effort works for these people too. More often than not, such people are looking for a quick karma-whoring to meet their immediate objective. A github coder is looking to put something quick on their resume, to land a job interview. It's the job of the interviewer or potential employer to hold such people accountable, but I doubt they do.
I don't know. This irks me to no extent. I'm big on minimalism. I spend a lot of my efforts making sure I don't say something that's already said ('say' = a piece or writing, or a piece of code). I don't like to contribute to information bloat. Maybe it's a self-defeating habit (i.e., if you don't say anything most of time, people think you have no talent, you're a nobody).
edit: It also reminds of NIH (not-invented-here) syndrome, something Google is known for. To be clear, it's worse than when it's done by noobs (e.g., for quick karma-whoring to land a job interview, at least they're desperate). When you're in a position of "status", you definitely can do better. It also reminds of the website LessWrong [2]. Those self-entitled wannabes have created a whole universe of philosophical/logical terminology for themselves without consulting the outside world and trying to find out whether "their ideas" originated elsewhere or not.
edit 2: In case anyone wondering, yes I am advocating the opposite of 'publish or perish'. And 'publish or perish' is part of the reason we have so much information bloat (on the internet, in the libraries, everywhere). And that's part of the reason why I say my approach is self-defeating.