That page has a bad case of terrible website design. When I scroll down, I expect bits of image not to zoom in from the left. I nearly closed the page before even getting to the headline. They've also somehow made space bar not scroll as far as it does on other websites (in Safari), so every time I scroll down I spend a second searching for where I ended up.

At least there's only two locations of awful design during the adventure that is scrolling. Once you reach the headline, there's only one really unintuitive bit further down the page (a map of the USA), and that bit is short.