This is actually a shame if Bezos doesn't do anything good or interesting with it. Seeing piles of money go back into the money making game is sad compared to what a pile of money does in the hands of a Gates or Musk.
It's, like, on the other end of the spectrum of where you name your tunneling company 'Boring Company'.
Fun fact: the guy who drew it (https://en.wikipedia.org/wiki/Ronald_Wayne) sold off his 10% equity in Apple for $800.