That's mostly because he's been dead for 10 years. Also, if you're trying to sell empty philosophy to "average, depressed liberal-arts majors who lack power and knowledge", it strikes me as a particularly bad idea to start with a 1,076-page tome? I mean–he could've at least made it a 12-part series, right?
You're also short-changing those liberal arts majors. After all, many of them go on to law school, with the result that Congress is about 2/3 liberal arts majors. And it's not like the liberal arts have nothing useful to teach. Most graduates would, for example, consider the idea that "in reality power [..] is essential if one aims to enable true change" a tautology in need of an editor.