It's fine talking about messes, but _someone_ has to pay for the content, and display ads don't cut it. Paywalls will be the dominant form of monetization for most mainstream news orgs in the next 5 years. The second most important one will be the Guardian's supporter model, which is a paywall lite. It's still not clear this model will work at the Guardian is still bleeding money.

I think eventually you'll see a re-arranging of press wire cooperatives such as AP and CP to limit dissemination of wire content for free without strings attached, forcing the hand of many.